20VC: Building Shopify From $5m To IPO, Why The Future Of Retail Is Not Online vs Offline & Why Law School Is Like Finishing School For Entrepreneurs with Harley Finkelstein, COO @ Shopify

Harley Finkelstein is the COO @ Shopify, the e-commerce platform that has allowed a generation of people to become entrepreneurs and business owners. Harley joined the business with revenues of $5m, today the company has targeted this year for over $600m with over 400,000 merchants on the platform. They have raised over $120m in VC funding from very good friends of the show including Aydin @ Felicis, Jeremy @ Bessemer and Amish @ Firstmark. In May 2015, Shopify went public with a valuation north of $1bn. In Today’s Episode You Will Learn: 1.) How did Harley make the move from laywer to COO @ Shopify? 2.) Question from Aydin @ Felicis: What have been some strategic inflection points that at the time did not seem like a big deal? How have Harley and Shopify produced and maintained such consistent revenue growth? What is the secret? 3.) Why does Harley believe that the future of retail is not online vs offline? How does Harley react to the suggestion that retail stores need to transition from transaction based, to experience based? 4.) How does Harley view the rise of personal brand in today's technological world? How has this allowed previously non-monetized channels to be monetized? What are some good examples of this? 5.) Why did Harley and Shopify choose to IPO in 2015? How was the roadshow? What was the key learnings for Harley both pre and post-IPO? What does Harley believe it means to be a trusted public company? Items Mentioned In Today’s Show: Harley’s Fave Book: High Output Management Harley’s Fave Blog: Wait But Why Harley's Fave Shopify Store: Boosted Boards As always you can follow Harry, The Twenty Minute VC and Harley on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eight is a sleep innovation company. With their latest product, the Eight Smart Mattress, being a bed that literally tells you how well you slept last night, paired with an intelligent sensor cover that measures the quality of your sleep and delivers a daily sleep report. In order to bring you the best product, Eight used anonymized sleep data and feedback from over 10,000 people, to understand which materials and types of mattresses give customers the best sleep resulting in their unique blend of four responsive and high-density foam layers plus one layer of proprietary technology that helps people track and improve their sleep. You can check it out on Eightsleep.com – and if you use the code 20VC you will get a whopping 20% discount! FullContact provides the ability to organize your contacts, gain rich insights into them and therefore build deep relationships. With features like automatically identifying and merging duplicate contacts to the ability to snap a photo of a business card and FullContact will transcribe them for you, so no more lost and loose business cards at events. It is with these features just being the tip of the iceberg, FullContact really is the best all in one solution for contact management and you can check them out on fullcontact.com.

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