20Sales: Scaling Hubspot from $3M to $1BN in ARR | How to Hire and Ramp Sales Teams | How to Scale Customer Success Successfully | How and When to Go International and Crush It with Jeetu Mahtani

1754.857 - 1773.528 Jeetu Mahtani

Germany was hard, but we knew what we had to do, which is what I mentioned earlier. It's like, if you're thinking about a non-English country, think about your demand even before you go and open an office. Like I would almost hire a marketer before you actually hire your first sales rep, maybe 18 to 24 months in advance. So they can get the award. That's interesting. Why would you do that?