The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: Scaling Hubspot from $3M to $1BN in ARR | How to Hire and Ramp Sales Teams | How to Scale Customer Success Successfully | How and When to Go International and Crush It with Jeetu Mahtani
Jeetu Mahtani
I would say the stage you should start thinking about a partner program is when you have clarity on what role partners can play with your product. If you're a very transactional product, you're probably not going to get partners to like bundle services on top of HubSpot because the way they make money is through retainers and services they offer to their clients.
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