The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Sales: Rippling's CRO on Why Founders Should Not Create Sales Playbooks | Why Discounting is BS and How to Create Urgency in Deals | The Biggest Lessons on Pricing and How to Win the Pricing Game with Matt Plank
Matt Plank
When you start to spin up outbound, you're trying to create a new incremental pipeline, right? If you obviously hire 100 SDRs and you end up with the same demos you had when you had inbound, that's obviously a bad equation, right? Way more costs and no more pipeline.
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