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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Sales: Rippling's CRO on Why Founders Should Not Create Sales Playbooks | Why Discounting is BS and How to Create Urgency in Deals | The Biggest Lessons on Pricing and How to Win the Pricing Game with Matt Plank

3288.632 - 3301.984 Matt Plank

when you're a founder from day one, first of all, I think you should hire salespeople way sooner than conventional wisdom. And there's a lot of salespeople that will tell you that that's not true. Like, hey, you're a founder. You got to make sure that you can sign customers up and you have product market fit.

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