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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Sales: Rippling's CRO on Why Founders Should Not Create Sales Playbooks | Why Discounting is BS and How to Create Urgency in Deals | The Biggest Lessons on Pricing and How to Win the Pricing Game with Matt Plank

3225.896 - 3243.007 Matt Plank

And I think the reality is Parker is the best at articulating why somebody should care about our product, why they should want our product, why did we build it this way? What are all the benefits of building it this way? There's no one that does that better than Parker, but he doesn't think like our buyer. You know what I mean? He doesn't...

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