20Sales: Rippling's CRO on Why Founders Should Not Create Sales Playbooks | Why Discounting is BS and How to Create Urgency in Deals | The Biggest Lessons on Pricing and How to Win the Pricing Game with Matt Plank

1755.918 - 1774.691 Matt Plank

Like you're just way too narrow or your price is way too low. Like if you win 70% of deals, then like, that's not good. It's a bad there. At least you could go much bigger. Right. And so I think people don't raise price up until they get to a point where you're about to lose deals because like people think you're overpriced and there's like, How do you know when that point is Matt?