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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Sales: Rippling's CRO on Why Founders Should Not Create Sales Playbooks | Why Discounting is BS and How to Create Urgency in Deals | The Biggest Lessons on Pricing and How to Win the Pricing Game with Matt Plank

1661.892 - 1682.083 Harry Stebbings

Early on, people are often told that logos are so important. You go to the startup pages and it's like, retool a customer, stripe a customer. You name your companies that look sexy as customers. And that's so important. To what extent do you think logos are super important in driving sales versus just get early wins on the board?

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