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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Sales: How Snowflake Built a Sales Machine | Why You Have to Hire a CRO Pre-Product | Why Most Sales Reps Do Not Perform | Why Hiring Panels are BS in Interviews | Why Remote Sales Reps Do Not Care About Their Development with Chad Peets

687.669 - 708.256 Chad Peets

It's the worst job in software. So we do something unique at Sutter Hill in that we bring in a CRO pre-product. Most people don't do that, and I can explain the justification for it, but we bring people in pre-products. If you look at a good friend of mine, Keith Butler at Observe, amazing guy, we brought him into Observe before there was a product. He's been there for five years.

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