The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Uber's Expansion Playbook for Scaling from 10 Cities to $10BN in Revenue | How Uber Acquired 1M Drivers | How Uber Solved the Chicken and The Egg Problem in New Markets and What Uber Would Be Like with Travis Still There with Scott Gorlick
Scott Gorlick
Yeah, the idea in terms of like ROI on free UberX week was previously Uber was just a black car product. And by launching UberX, we could do better, faster, cheaper than a taxi. And we kind of wanted to come out with a bang, right? And to be able to do that, we were comfortable saying, hey, this free UberX week is going to cost us X trips in a week times X dollars.
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