The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: The 7 Core Levers to Win at Consumer Subscription: Growth Loops, CAC + LTV Benchmarks, Pricing, Packaging, Notifications, Discounts, Paywalls | The Breakdown with Phil Carter
Phil Carter
And then the second... And this one's harder because not everybody has a great example for this. But the second one is, tell me about an A-B test that completely failed, where your hypothesis was proven completely wrong, but in a way you didn't expect... that actually then led to a huge win.
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