20Growth: The 7 Core Levers to Win at Consumer Subscription: Growth Loops, CAC + LTV Benchmarks, Pricing, Packaging, Notifications, Discounts, Paywalls | The Breakdown with Phil Carter

3502.08 - 3524.706 Phil Carter

It's basically elevating the visibility of your profile. Tender Gold is leading to more and higher quality matches, and Tender Platinum actually allows you to communicate with potential matches before you match. And so each of those three things is a bit different, right? You're paying for something different. And then on top of that, they have boosts and superlikes, which sort of fill in the gaps