The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: The 7 Core Levers to Win at Consumer Subscription: Growth Loops, CAC + LTV Benchmarks, Pricing, Packaging, Notifications, Discounts, Paywalls | The Breakdown with Phil Carter
Harry Stebbings
So I wanted to start just at the start of this funnel. I love this. This is freaking as much down my alley as possible. If we start just on the CACs alone, when you review the different companies that you've worked at and CACs and how they change over time, do CACs get higher as you saturate your core market and expand into ancillary markets that are maybe less direct?
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