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The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

2898.968 - 2915.597 Antoine Le Nel

Well, I think investing in brand in the early days is the worst decision you can make. Because you should just put it all in product early? Yeah, you put in product and then you drive conversion and so on. But starting building top of the funnel and trying to build brand and so on in the early days, I think is a mistake.

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