The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel
Antoine Le Nel
I have. There's no CAC discussion. Why? We only talk about ROI because if you only if you talk about CAC, you'll always acquire the worst cohorts because you just always go downhill. So what I've done by arriving at Revolut is that I increased CAC significantly, but I improved ROI significantly too.
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