20Growth: Revolut's Chief Growth Officer on The Growth Playbook Revolut Used to Scale to $2.2BN in Revenue | How Revolut Launch and Grow Products | Why the Best PMs Don't Need A/B Tests & Why CAC is a BS Metric with Antoine Le Nel

1163.444 - 1181.397 Antoine Le Nel

But it's the same, you know, like as well, we do a lot of, we do some influencers and so on, you know, but like what matters is how you manage your attribution, you know, and I think we're pretty good at getting the attribution done and knowing what works, what doesn't work. Many things don't work, but at least I know what works and what doesn't work. What's been the biggest flop?