20Growth: How to Scale to $30M ARR Bootstrapped through Content and Brand | The Ultimate Equation to Success in Sales and Why Most Founders Suck at Sales | Why You Should Overpay People and What That Means with Guillaume Moubeche @ Lempire

1169.853 - 1194.6 Guillaume Moubeche

And the months afterwards, we were at a growth rate of 40% or something like that. What did you change to take Activation from 10% to 40%? Initially, the way it was built, you had to create different templates. You had to create a list. You had to create a lot of different things in different areas. And once you had created everything, then you had to combine everything into a campaign.