The Startup Ideas Podcast
This YouTube expert made creators $100M+ (Not clickbait)
Paddy Galloway
And I was like, if the thumbnail can lead to so much of a difference in performance, it can literally be like 50 or 60% of what makes a video effective on YouTube. And we're spending so much time, like hundreds, maybe thousands of total hours of employees working on this video. And then we spent 20 minutes on the thumbnail. It's just doesn't make sense.
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