The Startup Ideas Podcast
The blueprint for building cash flowing online directories
John Rush
For SaaS, you compete with VC-backed companies who are paying a lot for the keywords, but nobody wants to pay for directory keywords because there's no money there. There are no VC-backed directory that wants to compete with you. So that's the good way to monetize directory indirectly. Basically, it's your free traffic which you would otherwise pay for.
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