How to build a $20m sales funnel from scratch

3165.41 - 3188.728 Jonathan Courtney

And that funnel was called a 2K funnel, which was a different type of funnel. And since it's not going to work right now, I have to explain it. 2K funnel is basically you go, you buy, you get the book either for free or you're paying a small price. I think we had like two euro or something. Then the next page is like, hey, your book is on the way. It's going to take six weeks, as we told you.