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The Startup Ideas Podcast

Peace of mind business ideas (and why they print cash)

1746.409 - 1770.074 Greg Eisenberg

Because you're selling something, let's say for $5,000 a year, and it's literally a piece of paper that says, if this bad thing happens, I will give you money or something. But you're getting all the funding In the beginning, right? Yeah. So it's a beautiful business model if you understand how to underwrite for risk.

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