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The Startup Ideas Podcast

Meet the man who growth hacked his app to 1M downloads

905.132 - 926.147 Chris Josephs

So we were able to with the Pelosi tracker kind of build loyalty. Authority, affinity, attention, but there's no major loyalty. There's no one taking a step back and being like, damn, that company's cool. Liquid Death has that, though. Red Bull has that. Apple has that. Nike has that. Because they do cool stuff, and then they marry it back to their own page.

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