How to get 145k followers on LinkedIn in 1 year

775.777 - 804.314 Greg Isenberg

So the example I used yesterday was, if you're going to Ford.com, you might not want to buy a Ford Expedition, but you might be there to learn about EVs. You might be there to just see pretty pictures of a red Mustang. So you make the link magnet. So what I do is I try to figure out what are the things that I want people to do. And I create multiple lead magnets every single month.