The Startup Ideas Podcast
How to build a $400k/mo AI App using ASO, Organic Growth, and Paid Ads
Greg Isenberg
Like kind of overnight, you know, very quickly. And that little piece allowed us to be way more efficient in our marketing. So maybe it cost us $8,000 to get 5%, but now all of a sudden it cost us $8,000 to get 20%. So I think thinking about from a product perspective, how to... The way to think about product virality is it's basically a multiplier effect on your marketing.
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