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The Startup Ideas Podcast

9 Startup ideas to make $1M+ in 2024

2002.99 - 2033.025 Greg Isenberg

Yeah, I like this idea for a few reasons. One is founders are going to look at this as ROAS. They're going to be like, okay, I'm going to pay you $100,000 a year, but... the lifetime value of a customer to me is worth $25,000. So I just need four of these to work. So I love that. And I think that's a new trend, just looking at audience as ROAS, return on audience spend. So that's number one.

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