Alex Hormozi: How To Invest In YOURSELF To Become A Self-Made Millionaire

2648.764 - 2668.62 Alex Hormozi

You need to learn to advertise. So if you think about it in sequence, right? If you start a business, what are the contingencies? If no one knows you exist, no one can buy your stuff. And so you have to first let people know you exist. So it begins with advertising. Now, advertising doesn't mean you have to run paid ads. I say advertise. I define that as letting people know about your stuff.