How to create true change that actually lasts... On today's episode Russell talks about how our society has always functioned in a "Demand Relationship" and how it will never bring about real change. Here are some of the awesome things to listen for in this episode: Find out what it means to be in a demand relationship and why it can only work that way for so long. Find out why shaming people into change doesn't work. See why inspiring action is the way to make true change. So listen here to find out how you can inspire true change within your own community. Transcript - https://marketingsecrets.com/blog/317-want-real-persuasion-then-stop-demand-relationship Learn more about your ad choices. Visit megaphone.fm/adchoices
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