You'll rent chips and be happy (Friends)

3223.542 - 3243.117 Zac Smith

And they're building iPhones so that they can take them back because they know they're getting them back. Obviously, that has a great side effect that they remove a bunch of the secondary market and they control that. But they get to take all the materials and reuse them, which probably saves them a whole lot of money in their supply chain, as well as meeting some of their sustainability goals.