You'll rent chips and be happy (Friends)

2722.276 - 2745.033 Zac Smith

And often you finance your phone through the carrier. So I think it was just consumer behavior was very comfortable with this. And I think the fascinating part for me in data center is we're very comfortable with this with the vast majority of our computing called cloud. We get it like that. We don't have to think about the cable that broke or this, that, that. We just get upgraded EC2 instances.