Building customizable ergonomic keyboards (Interview)

2591.306 - 2610.953 Eris Zuckerman

This person or that kind of person, that persona, let's just say, when it comes to a business, when you look at that kind of person who's purchased nine years ago or the oldest of purchases, how much money do you make off of that person? Do they come back and rebuy anything because you have this sustainable, which I totally agree with. I'm just wondering how that hits the bottom line.