The Action Catalyst
REMASTERED: Magic or Misery, with Shep Hyken (Customer Service, Business, Management, Leadership)
Shep Hyken
They've managed to operationalize the word helpful. They want to be the most helpful stores on the planet, especially in their industry, which is home improvement and hardware. And they have to compete against some pretty big companies. And the Home Depot or Lowe's or Menards go up right next to them. And the big, big box stores is who they had to compete against. It was David versus Goliath.
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