The Action Catalyst
Connection Over Perfection, with Matt Abrahams (Communication, Speaking, Behavior, Business)
Matt Abrahams
Oh, there's so many good structures. Don't get me started. Problem, solution, benefit, as I mentioned, comparison, contrast, conclusion, past, present, future. My favorite structure in the whole world is three simple questions. What? So what? Now what? You start with the what. The what is your idea, your feedback, your update, your product or service.
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