The Action Catalyst
CLIP: The 5 C's of Branding
Kim Rozdeba
There's a whole number of people out there that can amplify your brand and give credibility to your brand. So that's your community. And then the next one is your content. And in content is your marketing. Marketing fits in there. It's your advertising. It is your public relations. A lot of brands, when they start out, They can't afford advertising. PR, it's free advertising.
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