The Action Catalyst
CLIP: Protecting Your IP Rights (CAN'T MISS Info!)
Andrew Cooper
So training employees on the importance of IP and best practices in protecting it can go a really long way to ensuring that you have a strong brand in the minds of consumers and that you're also keeping the value high on your products and your confidential information, your data, your systems. We at UPS, when I was working there, had routine trainings on this stuff.
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