The Action Catalyst
CLIP: Keep Your Small Business On The Right Side of The Law
Alan Crone
Part of it may be the cocktail of vendors that you have assembled. The identity of those vendors is proprietary. And that doesn't necessarily mean that it's secret, that somebody couldn't figure out who you use for SEO or who you use for supplying that vanilla that makes your cupcakes taste so good. But somebody doesn't have to do a commercial about it or publicize it.
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