Branding Queens, with Kim Rozdeba (Marketing, Promotions, Customer Relations, Olympics)

824.555 - 846.875 Kim Rozdeba

I mean, think of your personal situation. If somebody doesn't deliver on a promise, Your trust level changes. Now, there's situations, you know, that you'll give them the benefit of the doubt. And you'll do the same with a brand. If a brand falls down, and they do all the time, you know, systems fall down, things don't work. Employees have a bad day. You know, you have a bad experience.