The Action Catalyst
Branding Queens, with Kim Rozdeba (Marketing, Promotions, Customer Relations, Olympics)
Kim Rozdeba
But outside of that, it is about leaders. It is about your voice. It is about how do you present yourself in the industry as a whole. So it's not just advertising and it's social media as well. And then the final one, the final one is probably the one that doesn't have as much sizzle. And that is consistency.
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