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The Action Catalyst

Branding Queens, with Kim Rozdeba (Marketing, Promotions, Customer Relations, Olympics)

1158.099 - 1181.864 Kim Rozdeba

20s, 30s, boomers, all the different brands that came up during the boom. 1940, there was a lot of brands that started. Prior to that, everything was just sort of a commodity. There was no printing presses and stuff. There was no way to communicate personal attachments to these things or where it came from. And that's kind of the intent, right? Is people want to know where this... Is it safe?

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