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Startups For the Rest of Us

Episode 750 | Making Your First Hire, Testing Prices, And More Listener Questions (with Laura Roeder)

1761.021 - 1782.083 Rob Walling

It should be all about like It's selling. And so I think of the big, I call them the big five marketing approaches, which are the ones that B2B SaaS companies, especially bootstrappers use the most, which is content SEO, cold outreach, in-person events, number six actually, pay-per-click and integrations and partnerships, and then in-person events is in there as well.

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