Startups For the Rest of Us
Episode 739 | Selling SaaS to Customers Who Don't Know They Have a Problem
Rob Walling
And I imagine they think I need to get engineering to build it because we had a custom one at the other thing and the IT department or whatever maintained it, right? So how do you as a founder who's trying to grow this business understand deal with that of, hey, you're, because in a perfect world, you're at stage one and two, you want to be at four and five, right?
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