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Startups For the Rest of Us

Episode 739 | Selling SaaS to Customers Who Don't Know They Have a Problem

407.911 - 430.205 Andy Kim

It's really hard to communicate this to 10, 20, 50,000 people. And it's going to be go slash holiday party 2007, for example. And they just communicate that to Google. And these engineers were setting up these redirects internally for Google. And they thought, let's set up a service for this so that anyone can just self-serve themselves.

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