Startups For the Rest of Us
Episode 739 | Selling SaaS to Customers Who Don't Know They Have a Problem
Rob Walling
We had an affiliate program. There was all kinds of stuff. That's great for diversification so that no single source can crush you. It also kind of sucks because I had to manage all of that. At the time, we were like a four-person team, five-person team. By the time we sold, we were 10 people. But, oh, and we were doing cold outbound as well.
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