Startups For the Rest of Us
Episode 735 | The 8 Levels of SaaS Platform Risk (A Rob Solo Adventure)
Rob Walling
Coming in at number six, I have all your leads coming from a single marketing channel such as Google. So basically it's 100% lead flow risk. Now, I'm not including app stores in this, like app marketplaces. I will get to those. Those are seven and eight. But in this case, I'm thinking of being solely reliant on a single flow of leads. And I think, is that a platform risk?
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