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Startups For the Rest of Us

Episode 538 | When to Sunset a Product, Enterprise Security Assessments, Lifetime Deals, and More Listener Questions

Tue, 02 Mar 2021

Description

In this episode, Rob Walling is joined by Einar Vollset as they answer listener questions ranging from when to sunset a product, filling out enterprise security assessments, acquiring a company where the previous owner had sold lifetime deals and not disclosed it, and more. The topics we cover [03:20] Deciding when to sunset a feature or product [08:27] Splitting a business to focus on two separate audiences [17:21] How to take advantage of being a consumer of your own product. [21:35] Acquiring a SaaS where the previous founder sold lifetime plans [28:20] Enterprise security assessments [35:22] Building a product to solve a problem as a full-time employee Links from the show TinySeed Tales S2E1 | Introducing Gather Episode 515 | Finding a Co-Founder, Getting Better at Sales, and More Listener Questions Episode 9: Raising Entrepreneurial Kids - ZenFounder SOC 2 Episode 463 | Troubleshooting Enterprise Sales (A Founder Hotseat with David Heller) The TinySeed Investment Thesis — TinySeed: The Startup Accelerator for Bootstrappers Einar Vollset (@einarvollset) | Twitter If you enjoyed this episode, let us know by clicking the link and sharing what you learned. Click here to share your number one takeaway from the episode. If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you! Subscribe & Review: iTunes | Spotify | Stitcher

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