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Startups For the Rest of Us

Episode 502 | Accelerating Growth and a Failed Product Hunt Launch

Tue, 23 Jun 2020

Description

In his second appearance on the show (he first appeared on Episode 367), we chat with Benedikt Deicke from Userlist. Along with his co-founder, Jane Portman, they are building an easy to use customer messaging tool catered specifically towards SaaS companies. In this show, we talk about some of the challenges in building a product while working full-time, finding the ideal SaaS pricing model, their underwhelming Product Hunt launch, as well as their recent purchase of the Userlist.com domain name. Jane & Benedikt are also part of Tinyseed batch #2, and we explore Benedikt's experience so far in the program, and the lessons he's learned. What we discuss with Benedikt Deicke 1:37 The story & motivation behind helpfounders.com 4:30 Userlist and slow growth in the early days 5:30 Challenges with building a SaaS while not full-time 7:50 What has helped with recent Userlist growth 9:00 Navigating SaaS pricing 12:30 An underwhelming Product Hunt launch 15:30 Acquiring the userlist.com domain name 17:30 The most challenging moments thus far in building Userlist 20:48 Why did Jane & Benedikt apply to Tinyseed Links from the show: HelpFounders Benedikt Deicke | Twitter Jane Portman | Twitter Slow & Steady | Podcast Userlist Fighting to Gain Traction in a Crowded Space with Jane Portman of Userlist | Episode 471 Userlist on Product Hunt Tinyseed How can I support the podcast? If you enjoyed this episode with Benedikt Deicke, let him know by clicking on the link below and sending him a quick shout out on Twitter: Click here to thank Benedikt Deicke on Twitter. Click here to share your number one takeaway from the episode. Subscribe & Review: iTunes | Spotify | Stitcher

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