Right About Now with Ryan Alford
The Week of August 18, 2023 Marketing and Business News: YouTube Music is Adding a TikTok-style ‘Samples’ Short-form Video Feed
Fri, 18 Aug 2023
Welcome back to The Radcast! Tune in for the latest marketing and business news during the week of August 18, 2023. We've got some exciting stories to share, including Welch's heartwarming storybook that gives parents the green light to sneak fruit snacks, Chick-fil-A's highly-anticipated release of a new chicken sandwich after 9 long years, and DraftKings' empowering message to bettors in their latest ads featuring Kevin Hart.Plus, we've got more business and marketing news to keep you informed and ahead of the trends. Our commitment to authenticity and transparency means you can trust us to keep you informed. Stay tuned and never miss out on what's happening in the world of marketing and business!Small TalkWelch’s OKs parents stealing Fruit Snacks in first-ever storybook (02:20)https://www.marketingdive.com/news/welchs-fruit-snacks-kristin-chenoweth-storybook-campaign/690810/Chick-fil-A Is Releasing A New Chicken Sandwich For The First Time In 9 Years (05:41)https://www.delish.com/food-news/a44817703/chickfila-new-sandwich-pimento-chicken/DraftKings tells bettors ‘the crown is yours’ in latest Kevin Hart ads (09:04)https://www.marketingdive.com/news/draftkings-kevin-hart-sportsbetting-ads-ESPN-bet/690742/ Sponsor (13:55)Vaycay: Premium Wellness Products Delivered Straight to You in the USWebsite: www.RolloffthePain.comPodcast: www.thevaycaypodcast.com Radnews (16:20)Last week: Devan Kline - Founder of Burn Boot CampNext week: Cory Camp - Founder of Forever Athlete Social Media NewsPaid users of X, formerly Twitter, gets a new tab to highlight their posts (18:20)https://techcrunch.com/2023/08/15/paid-users-of-x-formerly-twitter-gets-a-new-tab-to-highlight-their-posts/YouTube Music is adding a TikTok-style ‘Samples’ short-form video feed (20:15)https://techcrunch.com/2023/08/15/youtube-music-adding-tiktok-style-samples-short-form-video-feed/ Social Media Holiday (22:55)Friday, August 18th: Plan your Labor Day SalesSunday, August 20th: National Lemonade Day #NationalLemonadeDayMonday, August 21st: Senior Citizens Day Marketing NewsMacy’s Is Using 10x More Influencers To Advertise New Private Label Brand (25:35)https://adage.com/article/marketing-news-strategy/macys-using-10x-more-influencers-market-34th-brand/25100217-Eleven drives in the metaverse with Fortnite activation (29:50)https://www.marketingdive.com/news/7-eleven-metaverse-fortnite-activation/690879/ Sponsorwww.takeavaycay.comLearn more by visiting our website at www.theradcast.comSubscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcastIf you enjoyed this episode of The Radcast, Like, Share, and leave us a review! If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
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