Discovery+ Merges with HBO - Weekly Advertising News August 12, 2022

Welcome back to your weekly update on all things related to marketing and advertising! Sponsors:Branded Bills Old Glory collection Hoodies, flannels, beanies - perfect for fall and back to school! 20% off with code RADCAST20 Social HolidaysAugust 12 - World Elephant DayAugust 13 - Left handers dayAugust 15 - National relaxation dayAugust 16 - National tell a joke daySocial Media News: Sweetarts encourages amateur filmmakers on TikTokhttps://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/ Instagram strongholds influencer marketing despite growing competitionhttps://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/ Advertising News: Walmart reportedly seeks streaming partner to bolster Walmart+https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/ Warner Bros. Discovery to combine streamers next summer, considers ad-supported offeringhttps://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/ Miller Lite rents out grills in latest summer stunthttps://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/ NYT plans advertising expansion into non-news productshttps://www.axios.com/2022/08/09/new-york-times-advertising-expansion Run ads or place products in-show? Both are best, research findshttps://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.  Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.  Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel  www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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