Right About Now with Ryan Alford
Ball Hammocks and Bold Branding with Jens Nicolaysen CMO of Shinesty
Tue, 4 May 2021
On this episode, Ryan sits down with Shinesty Chief Marketing Officer Jens Nicolaysen to discuss the importance of branding and standing out with content that entertains and is unexpected. Shinesty is teaching a masters course for building community and branding that isn't scared to be, well, ballsy!Ryan and Jens hit the key areas for developing content and branding in 2021. Known for "Keeping you outfitted for all of life's social moments" Shinesty is a game-changing brand. Topics include: Entertain first. Sell last.Finding a niche and owning itDon't fear the hatersBuilding community with events (when they are back)Ecommerce best practicesThis is a jam-packed episode full of big-time value for brands of all sizes. Learn more at www.Shinesty.comFollow us at www.TheRadcast.com and @The.Rad.Cast on Instagram If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
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