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Money Rehab with Nicole Lapin

Advice for Disrupting an Industry and Starting Your First Business with Ajay Prakash

654.813 - 674.062 Morgan Lavoie

That can be an easy trap for entrepreneurs to fall into. If they're just really excited about an idea, they feel like they want to do something, but actually testing whether or not something is needed, their ideal customer profile is somebody who actually needs this service. And so you did a test with 11 friends. Was there anything about that test that surprised you?

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