Lex Fridman Podcast
#439 – Craig Jones: Jiu Jitsu, $2 Million Prize, CJI, ADCC, Ukraine & Trolling
Craig Jones
Basically, he was looking at what he did with food by showing the very interesting characters in the food culture, the food industries, especially with street food, and building around that. So I'm trying to look at jiu-jitsu like a giant cult. Scientology isn't starting with Planet Xeno. It's starting with John Travolta and Tom Cruise.
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